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Latest News: MADONNA'S Luminous Fall 2009 Louis Vuitton Campaign Reveals Photoshop Facelift

Best Known As: Fashion Figure

Gist: Louis Vuitton Malletier (/lwi bwit??/), commonly referred to as Louis Vuitton, or sometimes shortened to LV, is a French multinational giant that is the global leader in the retail of fashion products: including but not limited to travel luggage, clothes, clothing accessories, watches, wallets, handbags, jewellery items, belts, shoes etc. Founded in 1854, one of the main divisions of LVMH is headquartered in Paris, France. Known especially for bags and trunks, the company collaborates with prominent figures for marketing and design (most notably supermodel Gisele Bündchen and fashion designer Marc Jacobs). Internationally renowned and highly regarded for name recognition in the fashion world, as a result LV has become one of the most counterfeited contemporary luxury brands.

LV is also one of the oldest fashion houses in the world, having started in 1854. It sells its products strictly through its own retail stores, small boutiques in high-end department stores, and online (as an effort against counterfeit). It primarily competes with Versace, Hermès, Gucci, Dolce & Gabbana, Burberry, Dior, Chanel, Fendi, Armani, Prada and other similar luxury fashion brands.


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